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Perfect function
- Carton Converter: Cartonic Packaging Group GmbH & Co. KG
- Brand Owner: Hofer KG, Sattledt, Austria
- Structural Designer: eggbox GmbH
- Graphic Designer: Frank Brockmann
- Cartonboard Manufacturer: Careo and Papierfabrik Adolf Jass
- European Carton Excellence Awards 2014
The structural stability of the 10’s egg box gives a very high level of protection for the fragile contents. The easy to open lid allows the consumer easy checking of the contents and safe reclosing. The large printable outer surface allows the customer, Hofer, to provide a lot of relevant information for the end consumer on the carton (nutrition tables, quality seal, origin ID).
The carton creates awareness on the shelf and offers extremely high brand recognition. The eggbox can be nested when empty and filled automatically. It runs on all egg packing machines at high speed and high efficiency. The barcode on the base simplifies handling on scanner checkouts. In Austria, the eggbox GmbH supplies Hofer, a member of the ALDI Süd Group, exclusively with the eggbox egg packing system.
Eggbox GmbH only uses energy from renewable resources from Greenpeace Energy to erect the cartons. The box is manufactured entirely from FSC certified recycled materials. This was key for Hofer to switch from conventional egg packaging to the eggbox system. This is also communicated by Hofer on the carton.
Jury Comments
This was a totally new construction of a carton for eggs in the judge’s opinion and they were confident that it offered better protection to a fragile product than many of the alternatives. The carton had a simple opening system and was also easy to close after some of the eggs had been removed. This type of carton can be made in several different configurations including packs for 12 eggs in which the carton is perforated in the middle so that it can easily be split into two packs of 6. The cartons can be stacked easily for transport and are filled on automatic machines.