Powerful impulse
- Carton Converter: Carl Edelmann GmbH
- Brand Owner: Cura Marketing GmbH
- Structural Designer: Carl Edelmann GmbH
- Graphic Designer: Cura Marketing GmbH
- Cartonboard Manufacturer: Stora Enso
- European Carton Excellence Awards
The new premium line had to offer immediate attractiveness: first impressions count more than anything else in teleshopping. When the packaging is opened the jar is presented raised in the middle and information is provided on the unfolded inner surfaces.