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- Carton Converter: Lucaprint
- Brand Owner: Spirit Brothers
- Structural Designer: Lucaprint
- Graphic Designer: Marie Field
- Cartonboard Manufacturer: MM Board & Paper & Metsä Board
- European Carton Excellence Awards 2023
Lucaprint developed this ground-breaking Shopping Bag packaging concept for Spirit Brothers. It offers dual functionality by protecting a bottle of Belle Rive Gin while showcasing its entire surface.
Without the use of glue, the bottle is securely locked in place thanks to the strategic design of the packaging, coupled with a separate drawstring. Its sleek and minimalist design, created using MM Board & Paper and Metsä Board virgin fibre cartonboard, beautifully enhances and frames the product.
This versatile packaging solution, supplied separately, is both practical to the shopper and protective of the product. The external shape of the packaging can be modified as all the functional hooks are obtained from the internal window, which can be reshaped to form an excellent means of communication.
