| Date | 30th March 2011 / www.procarton.com | |||
| Title | Fresh Design from Europe: |
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| Text | The International Pro Carton Design Award is an award for new, as yet unrealised design ideas in the field of carton applications and is directed at students. The aim of the award is to discover as yet unrealised solutions and ideas throughout Europe relating to the use of carton, to present these to the public, and maybe even realise them. The European competition takes place for the third time in 2012. And for the first time there will be no national preliminaries, there will be one Europe only, East and West.
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For download (PDF), please click on the photo. | ||
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Entries to the competition are invited every two years by Pro Carton – in the two categories “Carton packaging”“ and “Other uses of cartonboard” (i.e. direct mails, displays/P.O.S. material). Entries will be accepted until 26 February 2012, the winners and runners-up will be presented at the award ceremony in 2012. There will be one winner and two runners-up for each category. The award has already proven highly attractive, especially as winners and runners-up can network with renown designers and producers with the opportunity of working together in future. Prizes include a week of practical training in a European packaging design agency as well as a practical week with experts in all fields of the supply chain, including practicals at a leading manufacturer of cartonboard or cartons. The winners and runners-up will promoted publicly via the Pro Carton-E-News as well as numerous press releases to the trade press covering the supply chain. These include the European cartonboard and carton industry, branded goods manufacturers, the retail trade and design. In addition, the results of the competition are published in print and online (www.procartondesignaward.com). Not only do the designers benefit, so does industry: new names and good ideas are always welcome, be they for high-quality positioning of cartonboard and cartons, for perfect branding or product presentation. A number of aspects play a major role here, for example, sustainable use of materials, convenience, added value as a gift or alternative uses for everyday use, as a game, decorative element, attractive container…. The Jury of the Pro Carton Design Award will, as always, be made up of independent experts from all fields of the supply chain – design, branded goods manufacturers, the retail trade, as well as manufacturers of cartonboard and cartons – to ensure that different needs and requirements are taken into account and that the jury’s decisions thus reflect a wide spectrum of opinions and expertise. Participation is free of charge for designers still undergoing education or further studies. The entry form in English can also be ordered in larger printed quantities from mcewen@procarton.com
Pro Carton at Interpack, 12.- 18. May 2011, Please visit us in hall 7a Stand 7aB31. www.interpack.com |
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| Further Information |
Suzanne McEwen +43 1 218 6918 mcewen@procarton.com |
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| Background | Pro Carton is the European Association of Carton and Cartonboard manufacturers. Its main purpose is to promote the use of cartons and cartonboard to brand owners, the trade as well as designers, the media and politicians as an economically and ecologically balanced packaging medium. |
