A pack that will really stand out at the point of sale and that can also be used as a display. Manufactured to look like a book, this pack holds 12 different varieties of chocolate each of which is packed in its own specially designed carton. The Judges felt that the overall concept and the very high quality of the print and finishing all came together to produce a high quality package for a high quality product. In a market that is increasingly competitive, the packaging of this product will help increase the chances of consumers purchasing it.
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Jury Comments
A pack that will really stand out at the point of sale and that can also be used as a display. Manufactured to look like a book, this pack holds 12 different varieties of chocolate each of which is packed in its own specially designed carton. The Judges felt that the overall concept and the very high quality of the print and finishing all came together to produce a high quality package for a high quality product. In a market that is increasingly competitive, the packaging of this product will help increase the chances of consumers purchasing it.