Perfect Timing
- Carton Converter: Lucaprint
- Brand Owner: PF Sanson
- Structural Designer: Lucaprint
- Graphic Designer: PF Sanson
- Cartonboard Manufacturer: Stora Enso
- European Carton Excellence Awards 2022
Mercury Bikers is an Italian brand that markets electronic devices for motorcyclists and cyclists. They can be purchased in three different kits, depending on the type of desired accessories. For this reason, a special packaging was developed that would adapt to the various accessories and guarantee their protection, without using sponges or thermoforming. A box with interchangeable interiors was created to limit production and warehouse costs, at the same time offering excellent presentation and branding of the product.