Soft Toy & Shell Egg Carton

Exuding Fun!

• Carton Converter: Mayr-Melnhof Packaging UK
• Brand Owner: Mondelēz International
• Structural Designer: Mayr-Melnhof Packaging UK
• Cartonboard Manufacturer: Metsä Board
• Mayr-Melnhof Packaging International Mayr-Melnhof Packaging UK
• European Carton Excellence Awards

The complex two-compartment, one-piece carton is used to pack products from two of Britain‘s iconic brands: Cadbury Dairy Milk chocolate egg and a Peter Rabbit toy. The separate compartments are required for food safety while protecting the fragile egg from damage. The pack showcases the toy for the consumer to touch. Tamper evidence has been achieved by using a cute and playful mechanism of locking the foot and tail of the toy in apertures on the bottom and back of the pack respectively.