Optimal use
- Carton Converter: Bayer Kartonagen GmbH Austria
- Brand Owner: SIGG Switzerland AG
- Structural Designer: Bayer Kartonagen GmbH Austria
- Graphic Designer: Thank You Studio
- Cartonboard Manufacturer: BillerudKorsnäs
- European Carton Excellence Awards 2014
The idea for this design was derived from a hand produced sample from the market. It is a simple eye catcher with the option of using it to hang up the SIGG VIVA bottle. Easy handling and optimal machine processing distinguish this product. The bottle is secured firmly by snapping it into place. The “stopper” promotional space is simply opened by finger pressure. The one sided printed construction can be machine bonded in a single run. The packaging can be recycled 100 per cent.
Jury Comments
The judges were intrigued how this pack had been designed to hold and display a difficultly shaped product. Bottles are never easy to pack and be displayed well at the same time, but this packaging system held the bottle securely, and with the hanging tab at the top could be displayed effectively at the Point of Sale. The cartonboard used was sufficiently strong to hold the contents well. BY using system, packaging was reduced to a minimum at maximum effect.