Pro Carton ECMA Award 2009

They have to protect a product through the supply chain; they have to appeal to consumers on the retailer shelf; they have to carry a wide variety of information that is easy to read; they have to be easy to open, close and use in the home and finally they are increasingly being seen by brand owners as an ideal form of advertising at the very point where the decision to purchase is actually made. These wide variety of needs make designing and manufacturing a carton difficult but it is increasingly obvious that carton makers in Europe meet this challenge day after day after day.