Cluster-Wing™

Gives you Wings

• Carton Converter: WestRock
• Brand Owner: KraftHeinz
• Structural Designer: Richard Merreywether, Jean-Michel Garnier, Julien Merzeau
• Cartonboard Manufacturer: WestRock
• European Carton Excellence Awards 2021

“Cluster-Wing™” is a carbon neutral and recyclable cartonboard alternative to single-use plastic wrap for multipack cans. The design has ‘wings’ in the top and bottom panels which lock the cans in place and do not require any glue or adhesives. The pack is designed to use 50% less material than a fully enclosed carton and 10% less than a traditional wrap design whilst maintaining the performance and convenience which consumers expect. Designed to run on WestRock’s high-speed automation, the “Cluster-Wing™” ships flat on pallets, enabling supply chain efficiencies compared to a pre-glued sleeve.