Fragrance with glamour
- Carton Converter: Carl Edelmann GmbH
- Brand Owner: RTL Interactive GmbH, 99pro media GmbH
- Structural Designer: Carl Edelmann GmbH
- Graphic Designer: Wilps Design Köln, André Wilps, Köln
- Cartonboard Manufacturer: Metsä Board
- European Carton Excellence Awards
Glamour is the absolute key here: together, customer and carton manufacturer looked for maximum glitter effects, special colours, special construction and liner. Carl Edelmann selected the cartonboard and the right holographic foil to complement printing and finishing. Filigree punching of the butterflies was only made possible by using special punching tools. Together with the waved surface they create a three dimensional effect and make the product a high impact eye catcher on the shelf.