Johnnie Walker Gold Label Reserve

Luxury with style

• Carton Converter: CD Cartondruck GmbH
• Brand Owner: Diageo
• Structural Designer: Raison Pure New York
• Graphic Designer: Raison Pure New York
• Cartonboard Manufacturer: BillerudKorsnäs
• European Carton Excellence Awards

The Johnnie Walker Gold Label Reserve packaging is an elegant and premium luxury carton. A composition of rich golden hues with highly tailored lines weaving together is highlighted with varnishes and detailed embossing that shimmer with excitement. Displayed next to each other, these cartons create beautiful shelf stand out resulting in a fluid radiating pattern reminiscent of glistening water. The insert in the packaging not only offers stability and protection of the product, the golden colour in a shape of a diamond pattern also contributes to enhance its first class quality.