Lace Rose Box

Sohisticated Refinement

• Carton Converter: Pringraf
• Brand Owner: Finesse
• Structural Designer: Pringraf
• Graphic Designer: Pringraf
• Cartonboard Manufacturer: Arjowiggins
• European Carton Excellence Awards

Originally, the rose cream was sold in a simple glass jar with a label, but was unable to communicate the value of its contents. The new idea stemmed from the name of the product. Laser punching creates an unbelievably fine pattern on cartonboard and rivets attention. Tactile and visual exclusivity are the result. Success was so overwhelming that the customer is now planning an entire product line of this type.