Nalle Oat Flakes

Good for everyone

• Carton Converter: AR Carton Oy, Finland
• Brand Owner: Ravintoraisio Oy / Raisio Group
• Structural Designer: Susanna Sotka | Sebastian Eckert
• Graphic Designer: Bond Agency, Marko Salonen
• Cartonboard Manufacturer: Stora Enso
• AR Carton Kriftel / Sebastian Eckert AR Carton Oy, Finland
• European Carton Excellence Awards

The design of the pack gives the consumer the freedom of choice – two opening options on the top. The classic opening is the push-in tab; the new mechanism is a push-in, squeeze and pour mechanism, described on the side of the pack with some easy-to-follow illustrations. The new opening makes it more convenient for all ages to open the pack. A clever solution without using more material or requiring changes in the filling lines. A satisfying solution for all parties; the brand owner, the consumer and the cardboard converter.